how-to: the zen art of shaving

Cleanse
Before shaving, remove dirt and oil with Botanical Kinetics™ Purifying Gel Cleanser to help prevent clogged pores, which can lead to blemishes.

Pre-shave
Lather on Aveda Men Pure-Formance™ Shave Cream to prepare skin for a close, comfortable shave.

Moisturize
Apply Aveda Men Pure-Formance™ Dual Action Aftershave to the entire face and neck after cleaning or shaving - to moisturize, soothe and reduce razor burn to in-grown hairs.